UX and Digital Product Design
- User research
- Ideation and prototyping
- Wireframes and interaction
This comprehensive online course offers a balanced blend of fundamental UX approaches and immediate practical application. You will be using industry-relevant methods and remote collaboration tools. Learn and practice UX skills individually and with peers that you can immediately apply on the job.
This course offers a solid UX foundation and hands-on experience through a series of highly interactive weekly classes. You will learn research, ideation, rapid prototyping and testing, both on paper and with digital tools, and how to apply these skills working solo and collaborating in remote teams. You will learn about the different roles a UX designer can play when designing and building digital products.
This part-time course is held online over a 12-week period of time. You can expect a weekly workload of approx. 8-10 hours. The course consists of a mix of weekly evening classes, practical work, reading, and it can be attended while working in a full-time job.
Week 1: Course kick-off & Generative Research
Welcome to your cohort of students and course director. The mindset of curiosity for others is this week‘s theme. Students will learn qualitative and quantitative research methods to uncover insights and user needs. We will immediately practice research methods in the group, review key UX artifacts to refine, communicate and share insights with clients or team. E.g. personas, jobs-to-be-done, stakeholder maps, journey maps.
Week 2: Ideation, Prototyping & Testing
Students will learn and practice the rules of ideation, to generate many ideas based on insights. We will learn how to synthesize and prioritise ideas, use rapid prototyping methods to make ideas tangible, so they become testable and shareable. e.g. design something for your partner, affinity mapping, insights statements, how might we, crazy 8s
Week 3: Delivery of digital products
Students will learn core concepts of Lean and Agile. How digital products are built in cross-functional teams. We will learn about the life-cycle of digital product development from inception to production, and what roles UX and Product Designers can play in the different product stages.
Week 4: Remote Facilitation and Collaboration
Facilitation is a critical skill for UX and Product Designers. Students will learn how to structure a workshop, learn to engage participants, create alignment and close with clear decisions or actions. We review tools to deliver remote and in-person workshops. As well we will talk about feedback, how to give constructive feedback and reflect on personal preferences for receiving feedback.
Week 5: Main Project: Challenge revealed
A challenge owner will join the class to introduce the main project‘s theme.
Students will learn how to kick off a project, unpick a brief with their team, map assumptions, align on expectations and raw requirements for the UX work.
Week 6: Main Project: Plan & run research
Students will start off the main project by reconnecting to their learnings from week 1 & 2, plan desk/industry research, review suitable qualitative and quantitative research methods, and prepare UX artefacts to capture their insights. Students will learn about design critique: How to give and invite constructive feedback on design work.
Week 7: Main Project: Ideate, Synthesise, Prioritise
Students will present their insights and UX artifacts, and receive feedback. Based on these insights students will ideate, visualise and prioritise ideas for possible solutions.
Week 8: Main Project: Lo Fi-Prototyping & Lean Testing
Students will create Lo Fi Prototypes of their concepts. Plan and perform user tests. Prepare findings and create test reports.
Week 9: Main Project: Hi Fi-Prototyping with Figma
Students will turn sketches into prototypes using Figma. Laying the groundwork for usability testing with research objectives and discussion guides. Elevating the designs using modern tools of the trade. Introduction on how to use Figma for building and testing prototypes.
Week 10: Main Project: Concept iteration and of review of prototype
Students will review their research, ensure straight lines between insights, user feedback and their concepts. This week is offering opportunities for refinement of work for student portfolios and train presentation skills ahead of the final presentations.
Week 11: Final Presentations
Final presentations and review of the individual projects. Feedback and project refinement for student portfolios.
Week 12: UX career tracks, Portfolio & Interview Tips
This is an open session for students to shape. Possible topics can be, which types of UX design roles do resonate with you, picking a track or focus area, Interview tricks, Creating winning portfolios or how to continue to grow your UX skills.
You’ll find answers to the most frequently asked questions here
The first live session will take place on Wednesday, September 28th at 19:00 CET. Subsequent live sessions will continue to take place on a weekly basis via Zoom on Wednesdays at 19:00 CET.
- Understand the UX process and stages, from research to ideas to live products
- Learn research techniques to uncover user needs
- How to turn research and insights into opportunities, ideas and business value
- Ideation methods to turn ideas into sketches and prototypes
- User testing methods to validate ideas and prototypes
- Lo-fi ideation, prototyping and testing methods for rapid UX work
- Modern workflows for remote ideation, co-creation and testing
- Best in class tools for prototyping and collaboration such as Figma and Miro
Andreas consults on all aspects of digital products, from definition to production for clients in public health, retail and finance. Currently, he is building highly collaborative, cross-functional teams around lean product initiatives. Occasionally he is teaching at King’s College London and Berghs School of Communication. As a proud dad of 3, he’s curious and optimistic for the world. Now more than ever, he’s eager to create positive change for people and business.
Who is this course for
You are a young professional with one to five years of experience in design, or related fields such as marketing, product management or entrepreneurship. You are either self-taught and wish to learn methodology and techniques, or are just starting out in UX and want to land your first job or internship as a UX designer.
To complete the course – and all course assignments – you are required to work in Miro and Figma. These tools are free and/or offer free trials. Anyway, to avoid limitations, you might want to plan for a license cost between 15 USD and 30 USD, depending on the subscription plan you choose. This is not included in the course fee. Note that you do not need to activate an account before the course start. Your teacher will guide you through your options at the start of the course.
How to enrol
By clicking on “REGISTER” on this page, you take your first step towards enrolling in the course. There are no financial obligations at this stage. You will then receive an offer of enrolment and be asked to provide your invoice details. Before the course starts, you will be asked a few questions about your experience.