Articles

Advanced Portfolio

Berghs Bachelor
What Is Visual Communication?
Discover what visual communication is, with clear examples and how it connects to design. Learn its impact on messaging and user experience.
Berghs Bachelor
How to Use Storytelling in Marketing
Learn how to use storytelling in marketing to build stronger connections and boost engagement with your audience.
Berghs Bachelor
7 Tips for Making a Strong Portfolio
Learn how to make a portfolio that stands out—practical tips to showcase your work, skills, and achievements in a clear and professional way.
Advanced Portfolio
How to Develop Your Creative Skills: 7 Tips from Industry Experts
Learn what creative skills are and discover effective ways to improve them with actionable tips and real-life inspiration.
Berghs Bachelor
How to Best Use AI in Marketing
Discover how to use AI in marketing to boost results, streamline processes, and personalize customer experiences with digital strategies.
Advanced Portfolio
Advanced Portfolio Program: Meet your teachers
Students are taught by industry professionals who not only share their expertise, but also provide students with a direct connection to the industry.

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International Students
What is it like to Study in Sweden? Perspectives from Berghs' International Students
Berghs School of Communication welcomes dozens of international students every year who are drawn to Sweden's reputation for creativity, design, and inclusivity.
“Berghs built my confidence whilst pushing me to reflect on who I am and what I bring to the table.”
International Students
Berghs and Beyond: Flo’s Rise in Creative Advertising
Flo graduated from Berghs' Advanced Advertising program in 2021 and quickly carved out a creative path in the competitive world of advertising.
“One of the biggest takeaways from my time at Berghs was learning how to truly sell myself and communicate my value in a competitive industry.”
International Students
From Setbacks to Social Media Success: Imogen's career journey after studying at Berghs
Imogen graduated from the Advanced Advertising program at Berghs in the spring of 2022 and has since navigated a whirlwind of challenges and opportunities in her career.
“I think a unique opportunity that Berghs gives you is to work realistically and practically.”
International Students
Line's journey after graduation from strategist to brand marketing manager
Line Jess graduated in 2021 from the Advanced Advertising Program at Berghs.
Berghs Bachelor
International Guest Speakers on Creative Education at Berghs
At Berghs, we foster an environment where students get to be inspired by the best guest speakers in the industry—both locally and globally.
Advanced Portfolio
The Evolving Landscape of Creativity: A conversation with Michael Aneto and Adam Horne
Michael and Adam discuss the challenges of today’s industry, from integrating AI technologies to fostering a flexible mindset, and more.