Beyond Borders: Why Studying Abroad is Great for Future Creatives
You wouldn’t be the first student to dream of an international career envisioning yourself crafting viral ad campaigns or revolutionary design concepts. But maybe you’re feeling a little unsure of how to get there? Here’s the thing: If you want to stand out in marketing, advertising, or design, you’ve got to think globally. What better way to do that than by studying abroad?
Whether you’re drawn to London’s edgy ad agencies, New York’s hustle-and-bustle marketing vibe, or Edinburgh’s academic vibe, taking your education international can set you up for personal and professional wins. Still need convincing? Let’s dive into why packing your bags and pursuing an international education could be the most exciting (and rewarding) decision of your life.
You’ll Get That Global Perspective Everyone Talks About
Marketing, advertising, and design are all about understanding people. All research concludes that the more diverse perspectives that are part of a solution, the more innovative and creative it can be. Studying abroad and gaining in-depth knowledge of another culture gives you a front-row seat to how people in different parts of the world think, shop, and interact with brands.
For instance, you might learn why minimalism reigns supreme in Scandinavian design, why storytelling in Indian advertising has such emotional depth, or why people will watch the Superbowl for the commercials aired. These insights can be your secret weapon when working on international campaigns or collaborating with global teams.
By studying abroad, you’ll absorb the art, architecture, and culture around you, and that will seep into your work. Before you know it, your campaigns, designs, and ideas will be infused with a richness that only comes from experiencing the world. Bonus: It also makes you a fascinating person to talk to at parties.
Learn How to Work with Anyone
Let’s be real—collaboration can be challenging, even when everyone is from the same background. Now imagine collaborating with a team of classmates from Brazil, Japan, Germany, and Australia. Sure, there might be cultural misunderstandings at first but you’ll also discover new ways of working. These experiences teach you adaptability, empathy, and how to communicate effectively with people from all walks of life. Spoiler alert: these are the skills that future employers are obsessed with. Collaboration in the creative industries is key to if someone gets placed on those attractive projects or not.
Build a Killer Network (Globally!)
Your classmates abroad aren’t just students, they’re essential future industry connections. That friend you brainstormed concepts with in London? They might end up as the creative director at a top agency. That professor in Perth who showed you how to perfect your branding strategy? They could introduce you to your dream internship.
Studying internationally also means building a network that spans continents. And in industries like marketing, advertising, and design, who you know often matters just as much as what you know. Plus, wouldn’t it be cool to say, “Oh yeah, I’ve got a friend in Singapore who works on Nike campaigns”?
Add That “Wow Factor” to Your CV
The job market everywhere is competitive. When hiring managers see that you’ve studied abroad, it immediately gives you an edge. It shows that you’re adventurous, adaptable, and not afraid to take on challenges.
But beyond the soft skills, your time abroad will likely give you hard skills, too. Maybe you interned with a top-tier design firm in New York or an innovative branding agency in Sydney. Whatever the case, you’ll likely have a story (and portfolio) that makes you stand out amongst the competition.
It’s Not All Work
Let’s not ignore one of the biggest perks of studying abroad: the experience. Between classes, you’ll have the chance to immerse yourself in new cuisines, see the local social scene, take part in local festivals, explore iconic landmarks, and travel while getting your education.
Living in a foreign country isn’t always easy. There’ll be times you miss home, struggle with a language barrier, or get lost on your way to class. But guess what? You’ll figure it out. And every time you overcome a challenge, you’ll grow. By the time you return home, you won’t just be someone who’s studied abroad. You’ll be someone who’s mastered the art of problem-solving, someone who thrives in new environments, and someone who isn’t afraid to dream big. That’s the kind of confidence that will set you apart in any career.
So what are you waiting for? Check out the Berghs Bachelor program that will give you the best of both worlds - studies in Stockholm in combination with London, Edinburgh, Perth, New York, Miami or Atlanta.
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